Two brands, one promise

AXOR and hansgrohe

Our values are our promise: innovation, design and quality. This is reflected in every single product by AXOR and hansgrohe. Both brands of the Hansgrohe Group each set their very own accents in design and communication.

AXOR and hansgrohe – the two brands of the Hansgrohe Group.

Our brands AXOR and hansgrohe draw serious interest at international trade fairs, like the ISH in Frankfurt (Copyright: Hansgrohe SE / Milton Arias Fotografie).

AXOR – The designer brand for the highest of standards

For luxury in the bathroom and kitchen stands our brand AXOR. In collaboration with globally renowned architects and designers, we have been developing pioneering design objects for 25 years – among them eminent classics in bathroom design like the Salon d'Eau by Philippe Starck. The claim "Form Follows Perfection" is our guide: A development process is only over when nothing more can be added or removed. That is how avantgarde, one of a kind items and complete collections of the highest aesthetic and technical level are created.

An expression of individuality

We are continually redefining aesthetics, water design, and functionality. We set standards with our award-winning faucets, showers, and accessories by AXOR. We provide our discerning private customers, bathroom planners, interior designers, and partners in the project business with exclusive, individual solutions for the bathroom and kitchen – from classic to modern.

hansgrohe – The premium brand for bathrooms and kitchens

hansgrohe is our premium brand for showers, shower systems, bathroom and kitchen faucets, and kitchen sinks. Shaped by an sense of form, pioneering spirit, and German engineering skills, products are created that are convincing with their excellent design. Thanks to their high ease of use and intelligent features, they offer noticeably more benefits. We use multiple award-winning products to design the flow of water in bathrooms and kitchens.

Bathroom and kitchen are changing

Bathrooms and kitchens are evolving from more functional spaces to places of wellbeing. This is where we retire to relax and recharge our batteries. Here we experience unique moments that bring us closer together with our loved ones.

Water plays a central role in all of this – and thus, so too do the products by hansgrohe. Our aim is to make encounters with water an experience every single day. To this end, we create trend-setting solutions that combine form and function in previously unknown ways.
Olivier Sogno, Vice President Brand Management Hansgrohe SE.

Brand quality on a broad foundation

Two brands, two worlds. And yet they have something in common:

"In production, high-tech and handwork combine to make the highest quality. The excellent design is timeless. The safety, stability, and sustainability of our products make for a long lifetime. Whether AXOR or hansgrohe – the customer will always choose the best brand quality. "Made by Hansgrohe" stands for ease of operation, intelligent functions, personal service, and easy installation."

Olivier Sogno, Vice President Brand Management Hansgrohe SE
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