Products Hansgrohe Group

All Submissions by the Hansgrohe Group honored with an iF Award

iF DESIGN AWARD 2021
Schiltach/Berlin, May 2021. Every year, the iF DESIGN AWARD identifies the royal class of outstanding design achievements in various design disciplines with relevance for society and everyday life. This year, the jury of the renowned design award honored all 19 submitted products by the premium brand hansgrohe with a 'Winner' label. "We are proud that this year, without exception, all hansgrohe products submitted won an iF DESIGN AWARD. It shows us that our strategy of putting people even closer into the center of our product design is proving successful," says Marc André Palm, Head of Global Brand Marketing at hansgrohe. Among the winners was the differentiated design of hansgrohe Pulsify, a new, modern shower collection with a particularly flat profile. The new, modular lines of Hansgrohe accessories, WallStoris and AddStoris, were also greatly appreciated by the international design jury. The minimalist form and function of the RainButtons and RainPads, the control elements of the RainTunes digital shower system, also won awards. The jury was also impressed by the brand’s new faucets Finoris, the combination of pull-out shower and minimalist faucet for the washbasin, and Vivenis, with a waterfall-like, gentle jet. In addition to the numerous prizes for outstanding product design, hansgrohe was also delighted to receive an award in the Communications discipline for the hansgrohe home app.

The crowning achievement of the joint success was the iF GOLD AWARD won by AXOR, the design brand of the Hansgrohe Group, for the new AXOR One Select faucet from the collection of the same name by the British designer duo Barber Osgerby. "AXOR One completely reinvents the archetype of the single lever faucet, stripping it down to its pure minimalist form. Its elegant and uncomplicated shape blends easily with both modern and classic environments. The cold-water start helps save energy and is environmentally friendly. What a pleasing way to wash hands," stated the jury. In addition, the AXOR One showers and AXOR Citterio with new lever handles were awarded with the iF 'Winners' label.

A high-caliber international, independent group of 98 design experts evaluated 9,509 entries from some 3,693 participants from 52 nations. Less than 95 competition entries received the iF GOLD AWARD from the international jury of experts for exceptional design achievements.

About the iF DESIGN AWARD

The iF DESIGN AWARD has been a globally recognized trademark when it comes to excellent design since 1954. The iF Design brand is internationally established as a symbol of design excellence. The iF DESIGN AWARD is one of the most important design prizes in the world. It honors design achievements in all the following disciplines: Product, Packaging, Communication and Service Design, Architecture and Interior Architecture, as well as Professional Concept, User Experience (UX) and User Interface (UI). All the award-winning entries are presented in the iF WORLD DESIGN GUIDE and published in the new iF design app.

About the Hansgrohe Group – the Original from the Black Forest

With its brands AXOR and hansgrohe, the Hansgrohe Group, based in Schiltach/Southern Germany, enjoys a reputation as a leader in innovation, design and quality within the bath and kitchen industry. The Hansgrohe Group brings form and function to water with taps, showerheads and shower systems. The 120-year history of the company is marked by innovations such as the first hand-held shower with multiple spray types, the first pull-out kitchen tap, and the first wall bar to hold a hand-held shower. The company holds more than 15,000 active property rights. The Hansgrohe Group stands for long-lasting quality products. With 33 subsidiaries and 22 sales offices supplying products in more than 140 countries, the company is a reliable partner to its customers around the world. The Hansgrohe Group, its brands and products have won numerous awards, including more than 600 design prizes since 1974. Sustainable production of resource-conserving products is central to the company’s business activities around the globe. The products of the Hansgrohe Group are featured in projects around the world, such as the luxurious ocean liner Queen Mary 2, and the world’s tallest building, the Burj Khalifa in Dubai. The Group’s high quality standards are ensured by five wholly-owned production facilities: two in Germany, one each in France, the United States and China. In 2019, the Hansgrohe Group generated a turnover of EUR 1.088 billion. It employs more than 4,700 people worldwide, about 60 percent of whom work in Germany.

Contact

Laura Gutekunst
Manager International Corporate Communications, Global PR hansgrohe