Schiltach, April 2022. "You can only feel the excitement of XXL showering pleasure with our showers when you've experienced it for yourself," Felicitas Albring, Head of the Hansgrohe Aquademie, says. Trade customers and end consumers can experience this in the Hansgrohe Showerworld in Schiltach. After extensive renovation, one of the world's largest bathrooms shines in new splendor in the middle of the Black Forest.
The entire shower area is new. On an area of 214 square meters, visitors can try out more than 20 different products from the AXOR and hansgrohe brands. "The brand areas are more clearly separated from each other. There is now more brand noticeable," says Felicitas Albring. Warmth radiates from the new hansgrohe area. The Black Forest glows between the showers and the wood-look ceiling makes it feel more homely. The entire area appears more open and thus also larger than before. A revised lighting concept adds to the feel-good atmosphere. In addition, there is an area exclusively for experiencing the different spray types.
Clearly delineated is the AXOR brand. Anyone who showers here feels like they are in a 5-star wellness hotel, especially when the AXOR ShowerHeaven massages one’s back, and the water surrounds the body. One highlight is the "Smart Living" area. With the RainTunes and RainPad products, guests are immersed in tomorrow’s world of showering. The shower is controlled digitally, the light dims automatically, the music comes on and a screen creates a relaxing or invigorating atmosphere depending on the shower scenario.
The new Showerworld is open to the trade and the public from Monday through Friday from 7:30 a.m. to 7 p.m. and Saturday and Sunday from 10 a.m. to 4 p.m. Registration is possible via the Hansgrohe Aquademie reception (+49 7836 51-3272). If you would like to take a digital look at Showerworld in advance, you can find a panoramic view via this link
You can also find Showerworld quickly and admire it digitally via Google Street View.
A Look Behind the Scenes
On Saturday, May 14, the Hansgrohe Aquademie officially opens the new "Showerworld" with a small event. From 10 a.m. to 4 p.m., experts such as Felicitas Albring, Head of the Hansgrohe Aquademie, will explain the new design. On this day, the Showerworld will remain dry. An appointment for a test shower can be booked on site.
About the Hansgrohe Group – Setting the Beat of Water.
Since 1901. With its brands AXOR and hansgrohe, the Hansgrohe Group, based in Schiltach/Southern Germany, enjoys a reputation as a leader in innovation, design and quality within the bath and kitchen industry. Founded in 1901 in the Black Forest, the company gives water form and function with its faucets, showerheads and shower systems. The 120-year history of the company is marked by innovations, such as the first hand-held shower with multiple spray types, the first pull-out kitchen faucet, and the first wall bar to hold a hand-held shower.The company holds more than 18,500 active property rights. The Hansgrohe Group stands for long-lasting quality products and for responsibility towards people and the environment. Sustainable production of resource-conserving products is central to the company’s business activities around the globe. With 34 subsidiaries and 20 sales offices supplying products in 152 countries, the globally active company in the sanitary industry is a reliable partner to its customers in all regions of the world. The Hansgrohe Group, its brands and products have won numerous awards, including more than 700 design prizes since 1974. The products of the Hansgrohe Group are found worldwide: on renowned cruise ships, in luxurious 5-star and boutique hotels, in international metropolitan cities, in extraordinary spas, exclusive bathrooms of lodges and luxury villas, public facilities, as well as in countless private homes. The Group’s high quality standards are ensured by seven wholly-owned production facilities: four in Germany, one each in France, the United States and China. In 2021, the Hansgrohe Group generated a turnover of EUR 1.365 billion. It employs around 5,400 people worldwide, about 60 percent of whom work in Germany.
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